Ibragimova Feruza Akhtamovna, Djurayev Umid Jumayevich, and Rakhmatova Mohina Dilmurod qizi, “THE ROLE OF MANAGEMENT AND MARKETING STRATEGIES IN ENTREPRENEURIAL ACTIVITY”, LEHC, vol. 4, no. 2, pp. 141–149, Jun. 2025, doi: 10.67668/LEHC/vol4iss2/36.