РОЛЬ HR-АНАЛИТИКИ В ОБЕСПЕЧЕНИИ ЭФФЕКТИВНОСТИ СТРАТЕГИЧЕСКОГО УПРАВЛЕНИЯ В УСЛОВИЯХ ЦИФРОВОЙ ЭКОНОМИКИ
Ключевые слова:
Цифровая экономика, HR-аналитика, стратегическое управление, человеческий капитал, прогнозная аналитика, HR-метрики, цифровая трансформация.Аннотация
В статье исследуется роль HR-аналитики в стратегическом управлении предприятиями в условиях цифровой экономики. Анализируется значимость модели управления на основе данных в повышении эффективности человеческого капитала. В исследовании разработаны научно-практические рекомендации по интеграции HR-метрик в процесс принятия стратегических решений и оптимизации кадровой политики посредством прогнозной аналитики.
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